This year has been the year of the rental. As our total sales volume (unit sold) has increased by about 20% the number of rentals we have done year to date is up 100% from 2011.
In the past because, agents were so busy handling buyers, most real estate agents did not what to invest too much time with customers looking to rent. Our office has activity marketed to the rental market for the first time this year and the results show in our rental business.
Although there may not be a lot of money to make when working with renters we feel that there will be long-term benefit in helping these people find housing. We hope that today’s tenants are future homebuyers and will come back to us when they are ready to make that move.
So today we find them a place to rent and then help them get their financial house in order so they are ready to purchase a year or two from now.
- Robert Geist's blog
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